betPARX is already a new face in the Maryland sports betting marketplace, but its most recent partnership with Playtech will help it branch further into the digital space.
betPARX began taking wagers in Maryland in August after receiving clearance and its license from the Maryland Lottery and Gaming Control Agency. Now, the mobile sportsbook app is taking another step forward by partnering with Playtech.
The goal of the partnership is to integrate Playtech’s Information Management System and mobile apps. This is all being done to boost the experience for Maryland sports bettors.
BetParx has partnered with Playtech as it launches in Maryland
The Maryland sports betting market is going strong even through the typically slow summer months. Nearly $264 million was wagered on sports in August – on mostly Major League Baseball – which was a strong 6.1% improvement from July. betPARX hopes it can boost that total even higher with its partnership with Playtech.
This will be the fifth state betPARX has been launched alongside Playtech’s advanced technology offerings. betPARX is also available in Michigan, New Jersey, Ohio and Pennsylvania.
Matthew Cullen, the senior vice president of interactive gaming and sports for betPARX, spoke on his excitement of the partnership with Playtech and launching in Maryland.
“We are excited to partner with Playtech to launch a new sportsbook in Maryland. Playtech’s state-of-the-art technology will enable us to provide sports fans with a seamless and immersive betting experience.”
Cullen is not the only one excited for the future. Playtech’s vice president of United States business operations Jonathan Doubilet feels the same.
“We are elated to continue our partnership with BetParx for their Maryland launch. This collaboration underscores our commitment to providing our operators with advanced technology that not only powers their platforms but also enhances the overall player experience. Following the successful debut in Ohio, we are confident that our innovative solutions will once again deliver an unmatched sports betting experience in Maryland.”
The revamped online sportsbook is expected to launch in early 2024 in Maryland.
BetParx current offerings in Maryland ahead of its new sportsbook launch in 2024
betPARX Maryland is currently offering online sports wagering through its mobile app for those who enjoy placing bets from their homes, but there is also a retail option in the Old Line State.
betPARX Maryland has a partnership with Greenmount Station in Hampstead, Maryland. At that location, betPARX has a retail sportsbook that has been given clearance by the state to begin taking wagers.
betPARX has no shortage of wagering options either, in addition to its Maryland sportsbook welcome promo. With more than two dozen sports and events to choose from, variety is the spice of life with betPARX. The amount of wagers offered are plentiful as well.
- Live Betting
- Prop Bets
- Totals (over/unders)
betPARX has had issue growing into one of the premier sports betting options in the other five states it operates in, and company officials hope Maryland could provide a foothold to growth into a leader in the industry.